Thursday, January 30, 2014

The Rich Brand


Most people buy high valued premium or luxury branded products, mainly for their Ego satisfaction and for a psychological need of association with rich community! Apart from this, I don’t find a deep difference in quality parameters of any premium branded product and a second level branded product of the same category. 

In simple terms, if you buy a particular brand of shirt or mobile or computer or shoes, which are already owned by the rich, you get a feeling that you belong to that group. 

You may even know some filthy rich man who keeps telling people that his shoes are worth 3000 dollars and his shirt is 700 dollars! 
Now, listening to his narration, some “not so rich” guys too end up buying the same or at least something near to it, imagining that it will give them also the same prestige!

Well, is that what we can call as "Brand Value" ? or is it the "Money Value" giving that ? If so, my question is how much is the premium we pay for that?!

See the example of Apple iphone . Of course , it costs much above the ordinary smart phone and most people buy it ONLY for the prestige factor. I wonder ,how many of the iphone users are actually using its facilities fully!

And yes, it actually feels funny, when the "not so rich" carry an iphone with them and keep swiping the screen .. And i also feel funny when the filthy rich carry them..and asking somebody else to operate it !! 


One funny incident happened recently. A friend of mine who was trying to sell some premium product narrated it. He used to meet rich men/women to market their product and used to carry a normal laptop. It seems, he was not even allowed to meet a particular rich lady , who is also an actor , when he went with his laptop. a few days later, he somehow managed to get a friend's Apple iPad and went to meet this same lady..and he could sell his product!! The product which was being sold is the same ...and the man who went to sell is the  same... the only difference was the ipad!! What does that mean?? 


CeeVee ( Nov 2013)



YouthWords


I find that these days youngsters are using abusive words, cursing words and sexually offensive words in public places so easily without even understanding that they are spoiling their own image! The same tendency is followed even in Facebook also. Young boys of 18 and 20 yrs are using abusive words as if they can say anything and everything! 


Worse experience- a close look at some of comments in FB or YouTube is enough for u to feel horrible the whole day! 
Worst experience- , when u can identify some of the abusive language users and are shocked at their excellent vocabulary and rendering of sexual words!! 


I dont know if my observation is biased, but I also feel that many of the worst comments r in malayalam!! Or it may be coz I dont understand what's written in other languages! 

So, whats happening to our youth? Are the boys and girls having a misleading notion tat, only by using such words, they become an adult? 

Where exactly is the problem? Is it education? Is it parenting? Is it peergroup? Is it the media? Is it the cultural deterioration?

CeeVee 

Money and School



One of my observations about education spend by parents is as follows. 

-Parents are reluctant to spend money for the school education, but save the entire wealth and money to give as donations in higher education to get a seat in MBBS or Engg. 
Is it because of lack of dispoable funds from the limited salary during the early married life? 
Or 
Is it coz they want to wait and see the aptitude of the kid and then invest in their education? 
Or 
Is it just that they want to save the money for future education? 

What do you think may be the reason? 

Are u willing to pay a higher fees for your child's school education or extracurricular education? 

I think, if the foundation is laid well, even for a higher cost, it can probably reduce the need for donations or capitation fees in higher education. 

Our school education system needs quality enhancement and above all professionalising the teaching career in order to attract good quality and qualified teachers into it. 

Well, my above observations may not be very relevant for urban educated population who try to spend any amounts for their only child. But take the case of middle class or semi urban families, it will be true! 

CeeVee, Nov 2013 

Status Updates - Season 2

Status updates -season 2 showcases ..my own crazy thoughts which i posted on my FB page facebook.com/ceeveescorner 

Most of them posted in the month of November... December and January ..posts were rare.. I sometimes feel ,creativity also is seasonal!!! hahaha.. but actually, the month of December and January has been hectic with my sister's marriage and other work related activities...
So, here we go..  Read and post your comments below..!!
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Nov 5 ,2013

I don't know if any of u have felt this before. .. some smells can bring a flood of memories! 

I received a book from a friend from USA.. it had this lovely smell that's un explainable. .but it brought back a whole lot of memories of my childhood days in the US! The interesting part is that I actually remembered the smell very clearly and also the stuffs which had the same smell... ! Its more than 15 yrs.. ! But remains afresh! 
Its a nice feeling to actually smell-remember something!


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Nov 5 ,2013

When a man gets angry he becomes either a Hero or a Villain. 

When a woman gets angry she can be only an arrogant villainous woman and never a heroine! 

Not just that she will be depicted as a woman with all vices or bad character! 

Why is that, dear society?
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Nov 6 , 2013 

Wow! It feels great to see a newly tarred road instead of the pits and holes and stoned road and the shaken ride everyday!  

But then, a road is a road is a road...!!

Let's pray that the new road can celebrate atleast one month, without someone digging to see where exactly to dig for some unknown pipe or cable!

- road near my house tarred today! ! Yippeeee! 

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Nov 7,2013

"Only a goat gets sacrificed and never a lion"
Try to be a lion always! 

(Borrowed from a Hindi film dialogue! ) 

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Nov 10,2013

Personality can be a viscous circle sometimes...hindering our growth! 

Many successful people can have some kind of personality disorder which prevents their potential realisation! 

The only advice to them is that, unless they realise that and face it, its going to be tough to sustain their success! 
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Nov 10 2013 

Most of us are actually afraid of dreaming big! 

Though we all have dreams, we fear to dream big for some unknown reasons! And that's precisely the reason for it remaining only as a dream....

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Nov 11 2013

Quote 1: "Life is what that happens while you are busy making plans!" 

Quote 2: " A thing planned well is half done!" 

Two different perspectives on planning in life... 
To plan or not to plan .. is sometimes the toughest decision in life!


So shall we say, Life is a balancing act of planning and execution?

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Nov 15 ,2013

At first people are impressed.

Second, they think- "is there something wrong with her? "

Third, they say "she is eccentric".

And fourth, they get used to it! 

That's me..a little crazy but hard to ignore! 



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Nov 19 ,2013 

Its a Paradox that though we talk about the importance of teams in organisation, most organisations actually support ,develop or award individuals!!

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Nov 20
When u r inside a well, u may feel that's ur big world... but when u come outside, u understand how big is the real world.. and how much u need to explore!! 

Then life becomes very exciting and u become an explorer! 

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Nov 21 2013 

Quitting to Win !

Sometimes in life, we have to quit something which may keep us comfortable ..to get on to something uncomfortable.. But that's when you quit to win... 

"All winners don't quit and all quitters don't win"... But when you want to become a winner.. you may first have to quit something you love the most! Its a sacrifice which you make to yourself..to come out as a winner!!!


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Nov 24 2013

"OMG, though some SELFIES may be TOTES RIDIC or INAPPROPS some may be SRSLY ADORBS SWAG..for them life is all about the attitude of YOLO"
For those who took time to grasp the above and even think that some of the words are incorrect English, u better check the Oxford dictionary! 
Some of these words were recently added to Oxford dictionary. .
And if u use these words. .u may fall into Gen Y category!

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DEc 10 2013

Life can be messy, imperfect, and inefficient. But it survives! 
And yes, the best of all..it can be happier ..being so!
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Jan 27 , 2013 .. EDITOR's CHOICE 
When Galileo told that the Earth is round, nobody believed him... 
But I think, if only the people looked at their own lives, it would have been clear ..that the world is in fact Real ROUND! 

Atleast in my case, I always felt the same.. especially, when relationships and people come back to us after many years! 

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So, Until Next Season...

Take Care... 

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